Oracle of History

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Archive for the tag “Museums”

An Ode to Social Media and Museums

As a lover of history and culture, I have never understood those who are completely bored with museums. For the past year, I have been in this educational bubble with like-minded people who are interested in the same things as me. Now that my Masters degree is over, I am faced with the reality that not everyone I meet may be interested in the state of the illicit antiquities trade or the cultural appropriation of a particular genre of shadow puppetry.

Thus I am faced, once again, with the question of why so many people are not interested in Museums? Am I no longer hip?!

The key is to make people excited about going to museums. Social media may be the answer! As we are getting more and more permanently attached to our devices, social media has not only been a vehicle for museums to use, but also a way for the visitor to drive their own visitor experience.

This blog post will illustrate two different ways that, I personally think, are successful uses of social media by museums and individuals:

The Art of the Selfie

The selfie is now a part of our every day vernacular, but would you ever expect to see it used in the signage of a major museum?

No, you wouldn’t.

This is why I was genuinely surprised on a visit to the Grand Palais in Paris, back in 2014, where they encouraged visitors to take selfies with the ancient statues in an exhibit on the Emperor Augustus and Ancient Rome.

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My attempt at joining in on the hashtag “moiempereur.”

This sort of social media encouragement was their valiant effort to make a “boring” topic more engaging. In fact, as you see above, I was so encouraged that I made my own addition to the flurry of Instagram pictures from the exhibit (note the bunny ear shadow).

The great thing about this method is that it can appeal to everyone, including the surly teenagers dragged to the museum by their parents. It made me wonder why there were not more museums trying to do this. It seems like the perfect blend of advertisement and engagement.

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On the other end of the spectrum, this is the Louvre Museum’s attempt to stop flash photos.

Snapchating at the Museum 

The lack of organization use may be because social media is not seen as a useful tool for direct engagement since many museums have their own apps available to download. Museum social media is often carefully regulated and does not include the spontaneity that normally accompanies its use.

The normalisation of social media has therefore lead to the rise of the Art History Snapchat, a great activity for any museum goer where you take a photo of an art work and write a observational caption that is completely out of context. See below for examples.

Next time you are in a museum, try it! It is actually very fun and a creative outlet. It also has the bonus effect of advertising the museum in question. It may even encourage individuals to go seek out these artworks. Nothing can be more thrilling than finding a popular meme in a museum.

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This guy is actually in the Louvre Museum – happy hunting! 

For this reason, it may be useful for museums to incorporate this sort of interaction into their digital portfolio. Organisations like Museum Hack are a prime example of how it could work. The success of Pokemon Go also proves that using an app does not necessarily mean becoming a shut in. In fact, the Canal River Trust in London has been promoting the use of Pokemon Go by encouraging people to share their Poke Trail while they are walking along Regent’s Canal.

It all brings into question where we need to draw the line between something that is innovative and when it becomes a hindrance. The ban of the selfie stick from most museums for safety reasons is but one example of this issue. Although it does not stop celebrities, such as Beyonce, for making museum selfies look cool.

So what do you think? Are you a fan of social media in museums? Can Beyonce change your mind?

Bonus Image 

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Beyonce taking a Selfie in the Louvre Museum

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Medieval Manners 101 – Ignoring the giant monkey in the room

Every once in a while I decide to explore a museum by myself and it always leads me down a rabbit hole of adventure.

That’s because history = FUN

The lucky winner today was the Musée de Cluny!

It’s a medieval museum on the grounds of an old abbey in the middle of historic Paris.

What I love about the middle ages is that this period in history was like Game of Thrones, but so much better because it’s real.

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My trip to the museum reminded me of how crazy those lords and ladies could be. So I thought I would share the crazy.

Lady of the Unicorn 

The Cluny Museum is actually famous for having this mysterious tapestry of a woman with a unicorn. There are 6 panels – 5 of which actually illustrate the 5 senses.

The sixth is, however, a mystery. The label reads “A mon seul désir,” which basically means “This is my only desire.” The woman is leaving a tent and giving away an expensive looking necklace.

What does this mean? Nobody knows! Investigations must be made, I think.

What struck me the most, however, was the fact that the tapestries featured many different animals that you don’t normally see in medieval imagery.

The unicorn is an obvious one, but each panel also featured a monkey!

I was listening to an audio guide while I was looking at the Lady (and her menagerie) when I noticed that the guide completely skipped over the fact that there are monkeys in the tapestry!

No mention of symbolism or significance – nothing!

So let’s play a game.

I’m going to show you pictures of the tapestry. Let’s see how many you can find.

Bonus if you can tell me the significance 😉

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Sense of Touch

My only desire

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Sense of hearing

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Sense of smell

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Sense of sight

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Sense of taste

Monks are people too!  

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Have you ever had to stand and pray for hours at a time?

I’m guessing not.

Those poor medieval monks did though…

Which is why I was pleasantly surprised to see that they cheated!

Yes, as you can see, they had a very small ledge on the underside of their folding chairs so that they could rest, while still looking like they’re standing up.

Genius!

Where old meets….old (?!)

One of the cool things about this museum is that it actually takes up three buildings. One of which is an old Roman bath!

Note : The French are very picky about their ancient Roman history and say “gallo-romain,” which specifies to the roman province of gaul. It’s their equivalent of saying Roman Britain.

There is actually a room where you can see the divide in between the medieval abbey and the Roman baths.

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Roman Wall

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Medieval fortifications (Roman wall behind me)

I think it’s very cool that you can see the fluidity of change and how we reuse urban space over time.

Bonus picture! 

There was a part of the museum that showcased tapestries that are meant to represent the daily life of the nobility. 

I came across this gem :

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Sorry for the poor quality, but as you can see it’s a woman taking a bath with a bunch of people around her, including musicians.

All I could think when I saw this was how awkward it must have been like this :

Farewell Lords and Ladies, until next time!

  

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